Privacy Policy
This policy explains what personal data GONNA B.V. collects when you use gonnafuel.com or gonnafuel.nl, why we collect it, and the rights you have over it. The short version: we collect what we need to take your order, ship it, and improve the shop. We never sell your data.
Data controller: GONNA B.V., Van Bossestraat 13H, 1051 JR Amsterdam, the Netherlands. KvK 95851380, VAT NL867342936B01. Questions: info@gonnafuel.com.
Privacy Policy
What we collect
Order data: name, address, email, phone (optional), and what you bought. Needed to fulfil your order (legal basis: contract).
Payment data: processed by Shopify Payments and your chosen payment provider (iDEAL, Klarna, card, Apple Pay). We never see or store full card numbers.
Account and reviews: if you create an account or leave a review, we store the details you submit.
Analytics: anonymised usage data (pages visited, device type) to improve the shop (legal basis: legitimate interest, and consent where required).
Marketing: your email, only if you sign up for it (legal basis: consent). Unsubscribe with one click in every email.
Who we share it with
Only with the services that run the shop, under data processing agreements:
Shopify (shop platform and payments), our shipping carriers (PostNL and partners, to deliver your order), Klaviyo (email), Judge.me (reviews), GoAffPro (athlete and affiliate programme), Microsoft Clarity and Google Analytics (anonymised site analytics).
Some processors may process data outside the EEA; where that happens it is covered by EU Standard Contractual Clauses. We never sell or rent your personal data.
How long we keep it
Order and invoice data: 7 years (Dutch tax law). Marketing data: until you unsubscribe. Analytics: anonymised or deleted within 26 months. Account data: until you delete your account or ask us to.
Your rights
Under the GDPR you can ask us at any time to: access the data we hold about you, correct it, delete it, hand it over in a portable format, restrict or object to processing, or withdraw consent.
Email info@gonnafuel.com and we respond within 30 days. You also have the right to complain to the Dutch supervisory authority, Autoriteit Persoonsgegevens (autoriteitpersoonsgegevens.nl).
Cookies
We use essential cookies to make the cart and checkout work, and analytics or marketing cookies only with your consent. The full list and your choices live in our Cookie Policy.
Security
The shop runs on Shopify with TLS encryption on every page. Payment data is handled by PCI-DSS certified providers. Access to customer data inside GONNA is limited to the two founders.
Changes to this policy
If we change this policy we update the date below and, for meaningful changes, tell you by email or a notice on the site. Last updated: 12 June 2026.
Questions about this policy?
Email: info@gonnafuel.com
Address: GONNA B.V., Van Bossestraat 13H, 1051 JR Amsterdam, the Netherlands
KvK: 95851380 · VAT: NL867342936B01